SEO in short!
I just reviewed a one hour video featuring Matt Cutts (of Google) that gives a really good short course in search engine optimization. It is posted on Matt Cutts blog. Matt and his team go over all the basics of optimization in this session. It is a great overview, and points out a few tools that can be of great value to webmasters. Most everything he mentions in this session has been covered in our clinic, but I was not aware until he pointed it out, that Webmaster Tools will check your site for the existence of malware! Something like that can be really important to know if you think you are having a problem. This is a video that is worth an hour of your time if you want to make your web site perform better in the search engines!
This information was brought to my attention by Don Parsons, who has been associated with our clinic for many years and has taught several sessions for us. Thanks, Don!