Google continues to refine its engine?

Google has acquired rights to a new algorithm that could influence its search performance. There are no examples of how it would work available yet, but it is likely going to have an impact on the value of links from other sources.

The brief description in this cited article says,

"'Take a search such as the American Revolution as an example of how the system works.
Orion would bring up results with extracts containing this phrase. But it would also give results for American History, George Washington, American Revolutionary War, Declaration of Independence, Boston Tea Party and more. You obtain much more valuable information from every search.'

Orion finds pages where the content is about a topic strongly related to the key word. It then returns a section of the page, and lists other topics related to the key word so the user can pick the most relevant."

To stay in touch with developments like this andwhat impact they should have on your internet marketing strategy and practices, we recommend attendance at our weekly Internet Marketing Clinic, offered almost every Wednesday at the University of Houston Small Business Development Center, just outside of downtown Houston.