Microsoft, Time Warner discuss online partnerships
"The AOL executive said one aspect of the talks originally centered on using Microsoft's new MSN search engine on AOL, replacing AOL's current relationship with Google.
More recently, the executive said, the two companies have been talking about the possibility of deeper relationships, such as collaborating in the lucrative market of selling advertising online.
Such a collaboration could allow the two companies to benefit from growing interest in search-based advertising, helping them better compete against search leaders Google and Yahoo.
But, the executive said, 'the discussions are not advanced.'
The person familiar with Microsoft's thinking said the company's MSN unit has always been interested in striking a deal that would allow it to benefit from AOL's market-leading instant messenger program.
AOL's instant-messaging product, AIM, had more than 53 million unique users in August compared to about 29 million for the competing MSN Messenger, according to Nielsen/NetRatings."
The Business Section of the Houston Chronicle reported on this news today. We have been talking in our classes for some time about moves that MSN is making and the impact that it will have on our activities. This is another indication of the serious interest that MicroSoft has in the search field.
Think how your efforts will be effected by AOL dropping Google as its search engine!
More recently, the executive said, the two companies have been talking about the possibility of deeper relationships, such as collaborating in the lucrative market of selling advertising online.
Such a collaboration could allow the two companies to benefit from growing interest in search-based advertising, helping them better compete against search leaders Google and Yahoo.
But, the executive said, 'the discussions are not advanced.'
The person familiar with Microsoft's thinking said the company's MSN unit has always been interested in striking a deal that would allow it to benefit from AOL's market-leading instant messenger program.
AOL's instant-messaging product, AIM, had more than 53 million unique users in August compared to about 29 million for the competing MSN Messenger, according to Nielsen/NetRatings."
The Business Section of the Houston Chronicle reported on this news today. We have been talking in our classes for some time about moves that MSN is making and the impact that it will have on our activities. This is another indication of the serious interest that MicroSoft has in the search field.
Think how your efforts will be effected by AOL dropping Google as its search engine!
Labels: statistics, webmaster
posted by RGMyers at 4:37 PM
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