Saturday, September 17, 2005

Google Sends Warning to Sites & Webmasters?

"While we were indexing your webpages, we detected that some of your pages were using techniques that were outside our quality guidelines, which can be found here: [link]"

An article in the SearchEngineJournal describes a new program from Google (now in beta) that will warn webmasters that they are inviolation of practices that Google approves of.

This could be a great boon to webmasters who are attempting to be as aggressive as possible in promoting their sites, but want to avoid problems like getting thrown out of the listings entirely.

It could possibly be a good thing for people who hire outside search engine marketers who employ "bad practices", but I have to wonder whether those site owners would ever see any such warning issued by Google. If they did, it should be a real wake-up call to get another webmaster, but, in most cases, I suspect the webmaster would receive the notice. It seems unlikely that they will pass along this kind of information to their clients, since it points out that they are potentially contributing to harm to their clients.

In any event, it is another indication of change and growth in the search engine field. I have provided a short description of "good practices" in creating a web site for those interested.

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