Google Growing - An Update on Google

"There is a lot going on at the Googleplex these days."

We are all concerned about anything happening at Google, and this article describes some of what is happening at Google right now. The message is that Google is probably changing its algorithms again, and is making changes to how it deals with links (in addition to other goings-on described in the article). Since Google is such a dominant force in the search engine field that we are all working in, we have to stay current. Take a look at this article.

Perhaps the most important message contained in the article is the thought that we have to create our sites bearing in mind that we may lose our Google traffic at any moment, and may have trouble getting it back! While our training sessions in the Internet Marketing Clinic focus most on how to get your site ranked, don't forget the other techniques that we discuss to create a community around your site. Newsletters that build a base of subscribers interested in your content can make a big difference to your business when Google makes a change. Relationships with other sites that interest your clients, and links from those sites, can also play a major role in keeping your site active (in addition to helping to get you reinstated if you get dropped from Google).